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Ben Carstensen
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Jordan Palais 23 - Paris

This Jordan brand Experience located at Palais de Tokyo in Paris, France, connected consumers to the Jordan brand and celebrated the 30 year anniversary of Jordan.  Consumers participated in digital experiences, were immersed in the history of Jordan, could trial new footwear, share Photo Booth pictures via social media, and customize purchased Jordan sneakers.  

While working on the project, I contributed to the design of 3 key areas.  The genealogy timeline, showcasing 29 Jordan shoes, the Photo Booth experience, and the customization area.   

In collaboration with:

Joel Brandon Ryan 

Jerry Inscoe 

Elaine Skinner

Zac Carlson

Jeremy Fenske

Wai Lau

Photography by Jeremy Fenske

As seen on:

Hypebeast

Highsnobiety

Complex

 

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