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Ben Carstensen
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Nike Air Max Day 2016 - London

The task was to develop designs for neighborhood 3rd party retailers, that were specific to three major Nike influencers / designers, Hiroshi Fujiwara, Tinker Hatfield and Mark Parker.  The designs are derived from Nike global direction, but altered to be designer specific per door.  We also included a red reveal giveaway system that integrated into each design.  

During this time we also developed the design of the SNKR cube in Niketown London.  

During this project, I was the design lead, for all neighborhood doors, and executed produciton design for all new build elements in the SNKR Cube.

In collaboration with:

Simon Hatter

Guy Tremlett

Harry Osborne

AJ Handly

Zac Carlson

Sheena Bonner

Elaine Skinner

Jeremy Fenske 

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